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Fuel growth with content, insights, and expertise built for e-commerce marketers and direct-to-consumer brands.

Fuel your marketing

Our turnkey content solution helps resource-strapped marketers to sustainably acquire, engage, and retain more customers. Combining software and services, Matcha is a holistic solution to the challenges of content production, distribution, and measurement.

End the content drought

Your hub for great content. Radically scale content publication to easily personalize and localize your marketing campaigns with a wealth of high-quality, affordable content.

  • Massive library of licensable articles
  • Bespoke, original content by professional writers
  • Source top-quality images and video

Prove the ROI of content

Matcha makes proving the value of content easy with our dashboard that delivers content marketing performance analytics. See how content drives traffic, brand engagement, lead acquisition, email marketing, and ultimately revenue.

  • Channel performance
  • Audience analysis
  • Lead and revenue analytics

Your content concierge

Done-with-you or done-for-you, it’s whatever’s easiest for you. Matcha acts as an extension of your marketing team to help with content strategy, production, distribution, and performance analysis.

Technology-enabled, people-powered

Get an assist from the content marketing experts. Smart distribution delivers performance from content. Strategic and editorial guidance efficiently focuses your efforts. Don’t worry, we’ll take care of it for you with our on-demand services.

Get started with services

Smart distribution

Let Matcha handle content distribution so you don’t have to. Get more high-quality traffic at a lower cost with paid social campaigns. We take care of ad creative and copy, a/b testing, and optimization. The result? More efficient traffic and extended lifetime value.

Dedicated editor

A dedicated editor oversees the production of bespoke articles to ensure brand alignment and quality. Your editor will source and manage freelancers from our network of over 700 professional writers to ensure you get the best authors for your industry.

Content strategy

We’ll create a customized content marketing plan that meets the needs of your business. Don’t have time to find the right content or unsure of where to start? Don’t worry, we’ll curate articles for you. Your dedicated strategist will analyze your data and provide quarterly reviews to collaborate on how to optimize results.

Visual services

Professional photo editors can source and manage the creation of custom photography and videos—even from user-generated content. We can help you to organize all of your current visual assets and set up a system to easily manage them so you can find and use what you need when you need it.

Plug in to your stack in minutes

Matcha plays nice with the critical software in your marketing technology stack. Our integrations boost marketing efforts with content performance insights and fast publishing.

Measure and distribute with powerful integrations

Matcha works with the core technology in your marketing tech stack to power deeper insights and make publishing a snap.

Learn more about integrations
  • Publish directly to your blog

    In only a few clicks, publish articles with our WordPress plugin. No need to wrangle with formatting, images, or text. Just choose your article from our content hub, click publish, and, viola, new articles are ready for your readers.

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  • Track how content drives purchases

    See how content influences purchases and drives revenue. Our Shopify integration connects sales with content consumption so you can understand which articles influence purchase decisions for various audiences.

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  • Fuel email marketing

    Our integration with MailChimp shows the impact of using blog posts, articles, and other forms of content marketing on email performance. Now you can know how content improves open and click-through rates for all of your email campaigns.

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  • See content performance on social

    With our Facebook integration, track social shares, comments, and likes from your social media efforts. Analyze overall social performance as well as results for each article to better understand your audience.

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